Our values

Value you

What makes us so strong in our actions is that we’re driven from our shared values. One Team, Straight Up, Value You, Go For It and Trailblazing. It’s how we live these values collectively that makes us Frucor.

Vanessa McCambridge

HR Director, NZ HR Department

There is a real 'can do' attitude at Frucor that you wouldn't normally find at an organisation of its size.

Latest news

Frucor to acquire Simply Squeezed

07 Jul 2009

Frucor has reached an agreement to acquire 100% of the Simply Squeezed business, subject to obtaining clearance from the New Zealand Commerce Commission.

Angostura brand joins forces with Frucor Australia

07 Jul 2009

Frucor has secured a long term brand licence to market, sell and distribute Angostura Lemon,Lime and Bitters RTD (ready to drink) in the Australian market. 

Yatte Minahare - Go For It!

06 Feb 2009

In early February, we officially got together with our new Japanese parent company, Suntory Limited.

Did you know?

Fruit, fruit products and fruit nectars not only taste good, they’re also essential elements in our diet. Next to vegetables, fruit is the most important source for carotene and Vitamin C.

Frucor was originally part of the New Zealand Apple & Pear Marketing Board founded in the early 1960s in Stoke, at the top of the South Island.

Frucor has been a national sponsor of the Life Education Trust, whose mobile classroom shows 240,000 kids a year how to make positive choices in life, since 2003.