Our values

Straight up

What makes us so strong in our actions is that we’re driven from our shared values. One Team, Straight Up, Value You, Go For It and Trailblazing. It's how we live these values collectively that makes us Frucor.

Lanu Tapelu

Filler Operator, Manufacturing Department

I love working for Frucor, This company is putting food on my table so my loyalty is with Frucor.

Latest news

fresh-up petition to Government for Summer’s day in lieu

fresh-up petition to Government for Summer’s day in lieu

26 Jan 2012

​Kiwis - our summer holidays were ruined by the weather, it's not fair that when we take time off the weather is below average and now we have to sit in our offices and look outside at the summer which has finally arrived.

 

V Energising Big Day Out events

17 Jan 2012

Big Day Out events across Australia and New Zealand are set to be made that little bit more exciting with the help of V energy.

V involved in digital marketing competition in AU

11 Jan 2012

Young digital marketers in Australia will be creating digital advertising campaigns for V as part of a nationwide competition.

 

Did you know?

When you sweat you lose electrolytes. One litre of sweat typically contains 1.15g sodium, 0.23g potassium and 1.48g chloride. Sports drinks such as Mizone contain electrolytes to replace those you lose when active.

Frucor was originally part of the New Zealand Apple & Pear Marketing Board founded in the early 1960s in Stoke, at the top of the South Island.

Frucor was one of the first companies in New Zealand to be certified to ISO 22000 – the international standard for food safety systems. We were also one of the founding members of the Continuous Improvement Forum, through our Quality Assurance department.