Our company

Since its beginnings in the early 1960’s Frucor has evolved from a small New Zealand juice business to a leading Australasian drinks company and the market leader in energy drinks in Australia and New Zealand.

Frucor manufactures, markets and distributes a range of fruit juices, fruit drinks, energy drinks, waters and soft drinks, many of which are household names throughout New Zealand and Australia. Energy drink ‘V’ is also distributed throughout Europe and the UK.

Frucor brands include ‘V’, Just Juice, Fresh-up, McCoy, Citrus Tree, Simply Squeezed, H2Go, NZ Natural, G-Force, Mizone, Pepsi, Mountain Dew, 7Up and Frank.

Since 2009 Frucor has been wholly owned by leading Japanese beverage and food company Suntory Group.

In 2011 Frucor was recognised by Aon Hewitt as best Employer in Australia and New Zealand.



From Community to Marketing awards - Frucor’s list of achievements and winnings is growing every year.


Quality is everywhere at Frucor. From the ideas stage to the shop. When we're creating a new product, we listen to you.


Many people ask what we do at Frucor to create our great culture. After all, we’re all individuals with our own ways of working.

Research & development

Innovation is at the heart of our business and all our great new ideas are ultimately driven through the Research & Development team.


At Frucor, we're proud of our history as a cold drinks innovator.

Did you know?

Fruit, fruit products and fruit nectars not only taste good, they’re also essential elements in our diet. Next to vegetables, fruit is the most important source for carotene and Vitamin C.